How to Create Product Bundles on eCommerce

With eCommerce, you can group your products to create a bundle or multipack or keep track of multiple listings in one sales channel. This grouping is also known as a product bundle. 

In this article, we'll discuss: 

How to Sell Products as a Bundle

You can use the kitting feature to group products into a bundle and sell them. For example, if you want to sell a bundle consisting of a coffee cup, a pack of coffee beans, and coffee filters, you can sell them together in one SKU: 

ITEM SKU (Stock Keeping Unit) QUANTITY
Coffee Cup   50
Pack of Coffee Beans CIVET_BAG_2_LB 120
Coffee Filters V60_120_UNBL 60

In the example above, you can see each product sold as a standalone item with its own quantity. You can use the bundling feature to group these products and sell them in a new bundle SKU: COFFEE_BUNDLE. 

Bundle SKU: COFEE_BUNDLE 

  • 1 coffee cup 
  • 1 pack of coffee beans 
  • 1 pack of coffee filters 

Then, you would list the new bundle SKU. The quantity will be calculated based on the availability of your components. Our example shows that you will only have 50 available COFFEE_BUNDLE products since you only have 50 coffee cups available. 

eCommerce will reduce each item when you sell a bundle, depending on the availability. Then, your active listings will be updated for the bundle and each component with the available quantity. 

How to Sell Multipacks

You can also use the bundling feature to sell bulk for the same item. For example, you can group 4 coffee cups and sell them as a package. 

TEM SKU (Stock Keeping Unit) QUANTITY
Coffee Cup MUG_RED_15 40

Bundle SKU: 4-PACK-COFFEE-MUG 

  • 4 coffee cups 

Then, you would list the new bundle SKU. The quantity will be calculated based on the availability of your items. Our example shows that you have 10 available 4-PACK-COFFEE-MUG products since you have 40 coffee cups available (40/10=4).  

eCommerce will reduce the coffee cup component by 4 units. Then, your active listings for the bundle and component will be updated with the available quantity

How to Use Multiple Listings

Most sales channels only support one listing per SKU, which can be an issue if you need to list the same product multiple times using different titles, descriptions, or keywords to ensure you are marketing the product appropriately.  

You can use the bundling feature to place a single item into multiple bundles, which allows you to list the bundles with unique SKUs and marketing language. 

ITEM SKU (Stock Keeping Unit) QUANTITY
Coffee Cup MUG_RED_15 30
  • Bundle SKU: LISTING_1_MUG  
    • 1 coffee cup: MUG_RED_15
  • Bundle SKU: LISTING_2_MUG
    • 1 coffee cup: MUG_RED_15 
  • Bundle SKU: LISTING_3_MUG
    • 1 coffee cup: MUG_RED_15 

Then, you would list the new bundle SKUs. The quantity will be calculated based on the availability of your items. Our example shows that you have: 

  • 30 available LISTING_1_MUG 
  • 30 available LISTING_2_MUG 
  • 30 available LISTING_3_MUG 

eCommerce will reduce your coffee cup component by 1 unit when you sell any of your bundle SKUs above. Then, your active listings will be updated for each of the bundle SKUs and components.

How to Create Product Bundles

You can create product bundles in two ways: 

Creating a Product Bundle through the User Interface

Within your eCommerce account, you can create a product bundle from scratch. Follow the steps below: 

Please Note: Your items must exist in your account before creating a bundle.

  1. Once inside your Website Builder, click Store on the left sidebar.

  1. In the Products section, click on the Create Product drop-down on the upper right corner and select Bundle.

  1. Type the name and SKU for your bundle.

  1. Complete the required information associated with your product bundle, such as Images, Global Listing Details, Identifiers, Manufacturing Details, and Dimensions.

  1. Go to the Components tab and click on the Add New Component button in the upper right corner of the page. You can search for the product and click on the “+” sign to add it to your bundle.

Please Note: You can select how many components to include in your kit.

Now that your bundle is created, you can list it when you're ready.

Creating a Product Bundle through a File Upload

You can also create product bundles by uploading a file. Follow the steps below: 

  1. Once inside your eCommerce account, select Products on the left menu, then hit the Upload Inventory button on the top-right portion of the Products page.

  1. Click on the Manage File Templates link.


  1. Look for the Bulk Kit Import Format from the list, click on the horizontal ellipsis, then hit Download Format.

  1. Open the file and add the Kit SKU Number, Kit Name, Component SKU Number, and Component Quantity.
    • If you are creating a bundle, your file should be similar to the example below:

    • If you are creating a multipack, your file should be similar to the example below: 

    • If you are using multiple listings, your file should be similar to the example below: 

  1. Once your file is ready, navigate back to Products, then click on the Upload Inventory button. Continue with the steps below: 

  • Select the file from your computer. 

    Choose the Bulk Kit Import Format. 

    Choose how you want eCommerce to process your data: 
    • Perform no action – If your file contains products already in your eCommerce account, our system will skip those details and only create products that are not in your account.  
    • Overwrite existing details – If your file contains products already in your eCommerce account, our system will replace the existing information with the new file details. Choose this option if you want to update existing reference IDs.  
    • Increase existing quantity – Our system will add the quantity in your uploaded file to the existing quantity. 

  1. Click the Upload button. 

How to Convert an Existing Product into a Bundle

Converting an existing product into a bundle is a good option when using multiple listings. Follow the steps below:

  1. Select a product you want to convert into a kit, click on the Actions icon (⋮), and select Details.

  1. Click on the horizontal ellipses in the upper right corner of the page and select Convert to Kit.

  1. Complete the required information associated with your product bundle, such as  Images, Global Listing Details, Identifiers, Manufacturing Details, and Dimensions.  
  2. Go to the Components tab and click the Add New Component button in the top-right corner of the page. You can search for the product and click on the “+” sign to add it to your kit.

Please Note: You can select how many components to include in your kit. 

Review

This guide empowers you to create product kits for your online store, allowing you to bundle products, design multipacks, and efficiently manage your product listings.